Exact Sciences is seeking a talented and experienced Marketing leader, with technology and analytics experience, who has demonstrated a record of success in both fast-growing startups and mature corporate organizations. They should be excited to play a key role in providing our Marketing Teams with the tools and analytics needed to develop, launch, and sustain highly successful omni-channel and account-based marketing programs. This role will be focused on building the appropriate capabilities and insights to support the Commercial organization to be more effective in engaging with customers and patients on their terms in a personalized manner; optimizing the both offline and online commercial initiatives.
As Director, Marketing Enablement and Operations, you will partner with Precision Oncology’s Commercial Leadership and IT teams to create the systems and analytics to support the execution of customer retention marketing campaigns, account-based marketing, and lead generation initiatives and patient engagement programs. Your team will be responsible for championing Marketing requirements, evaluating solutions/applications, and providing the business specifications needed to deliver omni-channel and closed loop marketing tools to the marketing organization. You will collaborate with the IT development team in building out the long-term roadmap.
Additionally, the Director, Marketing Enablement and Operations will oversee marketing analytics across all Precision Oncology brands with a focus on enhancing our marketing analytics capabilities. You will implement industry leading “full-funnel” marketing performance measurements, provide marketing mix analysis, and support decision making based on reported metrics and measured effectiveness. The Director, Marketing Enablement and Operations will provide exceptional services, recommendations, and vital insights to their peers within Precision Oncology’s Marketing organization who will drive the overall content strategy and direction. The Director, Marketing Enablement and Operations will focus on creating a “best-in-class” marketing performance measurement framework, integrating cutting-edge solutions, and developing close partnerships with business stakeholders. To succeed, you will be a flexible and well-rounded leader with strategic, analytical, marketing technology and operations expertise along with demonstrated success in leading complex project management teams.
We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to age, color, creed, disability, gender identity, national origin, protected veteran status, race, religion, sex, sexual orientation, and any other status protected by applicable local, state or federal law. Applicable portions of the Company’s affirmative action program are available to any applicant or employee for inspection upon request.